HOW THE NEW COLLECTION WAS MADE
Quay was born roadside on the festival circuit, surrounded by artists and attendees who inspired us to create affordable, well-constructed, cool sunnies. So it's only fitting we kick off this new blog series during the launch of this year's lineup. Design Is Quay takes people behind-the-scenes of new collections.
Making the perfect festival 'play'list is an art. Our secret? Quay's in-house product designers—the people behind the statement-making sunnies and buzz worthy blue light glasses everyone will be wearing this festival season.
CREATING THE COLLECTION
The design process starts by identifying key runway trends and deconstructing them for the Quay customer based on what they see on their feed, in stores, and on the streets.
Cyborg Chic is all about structural shapes that shout 'look at me now' while Vintage Oasis features softer, romantic lenses and lines that say something's in the air.
From trend-spotting and color forecasting to making mood boards and sketching, each pair is thoughtfully designed knowing they are an extension of expression that enhance the vibe. Festival looks are edgier, riskier—people are going there to be seen—so our range of styles is a little more extra.
FRAMES FOR EVERY FESTIVAL 'FIT'
Our focus this year was on electric neons, retro rounds, statement shields, and sunset lenses sure to take any festival outfit center stage. You'll be ready to face the music in new styles and extended colorways of fan favorites.
